Transcribe Video to Text for fastest Content Creation

Do you spend more than an hour and a half a day watching online videos? As hard as it may be to believe, studies suggest that the answer is probably YES.

In fact, on average, we spend about 7 hours on the internet daily. Content marketing has therefore become one of the main strategic tools for the vast majority of companies. I dare say the content we consume is already directing our lives.

But what if we resist this slavery with the help of our new allies, free online AI apps to transcribe video to text?

The Slavery of Content Creation

As content consumers:

• We go on vacations to places we see on Instagram
• We cook recipes we find on TikTok
• We search for any information we need on YouTube and Google

As content creators: Nowadays, if you have a business, association, or almost any kind of project, creating content to promote it is practically mandatory:

• You need a blog to optimize your website's ranking
• Instagram and Facebook posts for advertising
• LinkedIn posts if you want to sell to companies or entrepreneurs
• YouTube for tutorials on how to use your product

No matter who your audience is, they are using one or more social networks and, without a doubt, searching the internet. So, you can’t lag behind — you have to create content for all these platforms: text, images, and endless hours of video, which, incidentally, is the king format - HubSpot Blog on Video Marketing Trends.

The amount of work this requires is overwhelming. You could probably be fluent in Chinese, play the piano, or be the regional padel champion by now if you spent the same amount of time on something else.

Yet, you can't stop creating content.

But you can trust in a video-to-text transcription AI to make the process much more fruitful.

The Salvation of Free Online Apps to Transcribe Video to Text

If you’ve seen any dystopian futuristic movies, you’re probably already taking precautions in case AI takes over humanity:

• A bunker in the basement
• Old machines without electricity or software
• Putting your laptop in a cage just in case it wakes up and comes to attack you

But… what if we’re wrong, and AI has come to set us free? What if apps to transcribe video to text could help us break free from the content slavery we’re imposing on ourselves without any machines involved?

The time we spend creating content could be drastically reduced thanks to video-to-text transcription. And we could even produce higher-quality content.

How? By recycling video content so you can reuse it in different formats, making the most of every second you record.

How can a free online app for transcribing video to text help me reduce the time I spend creating content?

Video-to-text transcription can help you get the most out of every video you record:

• Choose a video-to-text transcription tool (I’d recommend Transgate, which is online and free 😉).
• Upload the video and extract the transcription (Here's a step-by-step guide - link to a tutorial on how to transcribe with Transgate).
• Analyze the transcription and use the parts that interest you to create other types of content:
  • Script for an Instagram Reel or TikTok Video Review the transcription, find the parts that will generate the most engagement, tweak them to fit the new format, and use that script to create shorter videos.
  • Email Marketing Campaign Segment the transcription and tweak it to create multiple emails for a newsletter (I’ll develop an example below).
  • Script for a Podcast With very few changes, the transcription text can serve as the script for your next podcast episode.
  • Improve SEO on YouTube Add the transcription to the description of your YouTube video to boost its SEO. Not only will it improve accessibility, but it will also provide more keywords to index. This increases the chances of your content ranking higher.
  • LinkedIn Post to Help Sell B2B If your video has a summary or conclusions section, the transcription of that part could be ideal for creating a LinkedIn post to sell to businesses and entrepreneurs.

Specific Example of Using Video-to-Text Transcription to Reuse Content

Let’s imagine you’re a chef and you create a video class about preparing a three-course meal. How could you take advantage of the video transcription?

• Extract the transcription of the three different recipes and the cooking tips you shared during the class.
• Reuse those three recipes by creating an email with each one to form part of your newsletter that you send every two weeks, for example.
• Turn the different cooking tips (like “adding salt to the meat after cooking”) you shared into short videos.
• Compile those tips into a list of tips that you can offer as a lead magnet.
• Take each recipe or tip list and publish them separately as content for your blog.

PRO TIPS to Make Video-to-Text Transcription Even More Useful

Once you’ve decided to use video transcription to give new life to your content and make the most out of it, thinking about these three ideas before creating the content can make your life much easier:

• Include Evergreen Content If at least part of your video has content that isn’t tied to a specific event, and therefore doesn’t “expire,” it will be easier to reuse it for other formats, allowing you to publish it anytime.
• Give It Structure If you structure your videos by dividing them into different sections, it will be easier for the user to follow. Plus, it’ll help you create multiple pieces of content (like several emails or posts) more easily since the content will already be broken up.
• Add a Summary or Conclusions A summary or conclusions section in your videos will not only be very useful for your audience but will also make it much easier for you to create new content because you’ll already have the main ideas in a shorter format.

Content creation can feel overwhelming, so don’t hesitate to make your life easier with an AI that can transcribe video to text.

And remember, if you get on good terms with an AI, it might lend you a hand when the humans vs. machines war breaks out.

Start building that friendship today with Transgate and save time creating content thanks to free online video-to-text transcription.

---

Bisán Abdel-Hafez Conde

SEO copywriter

You’ll find more of my stories here on my Website and Linkedin

Frequently Asked Questions